Go Back   SOCNET: The Special Operations Community Network > General Topics > Gear, Survival and Fieldcraft

Reply
 
Thread Tools Display Modes
  #1  
Old 15 June 2017, 08:06
Fubar's Avatar
Fubar Fubar is offline
Been There Done That
 
Join Date: May 2009
Location: South Fork Ranch
Posts: 3,105
Crate Club

This popped up on my Fakebook. Doesn't sit well with me. The web site says nothing about the actual gear. Marketing gimmick? Anyone have experience with ****** or the Hurricane Group?

https://www.crateclub.us/
__________________
"The nice thing about Twitter, in the old days when I got attacked it would take me years to get even with somebody, now when Im attacked I can do it instantaneously, and it has a lot of power. You see some genius statements on Twitter. You see some statements coming out which are Ernest Hemingway times two." - The Trumpmeister
Reply With Quote
  #2  
Old 15 June 2017, 09:01
KidA's Avatar
KidA KidA is offline
Authorized Personnel
 
Join Date: Apr 2005
Location: WbyGV
Posts: 17,888
I've seen a lot of variations on this - crate club for men's clothing, crate club for men's cool items to look cool with, and now this.

It's for people with too much money on their hands who want new toys.
__________________
Hey homo, its me -- Andy/SOTB
Reply With Quote
  #3  
Old 15 June 2017, 09:11
Azatty Azatty is offline
Spice Weasel
 
Join Date: Oct 2012
Location: Arizona
Posts: 1,855
Quote:
We ship Special Operations tested and hand picked gear straight to your door step.
Hell, I can get that for free. AZ5326 is always willing to SEAL test and verify any ammo I have. And Mac offered to send me a field-tested Tactical Asian Chick just the other day.

Marketing gimmick, IMO. From the Hurricane website:

Quote:
David Ogilvy: "If it doesn't sell, it isn't creative." We get Ogilvy and we know digital. It has to be more than a pretty picture. Advertising must drive consumer activation to be effective.

We don’t just put up banners. We test, adjust, then swing for the fences for our partners.

Custom editorial, banner, radio, social media and video coupled with extensive testing and research with our own digital campaign test lab. Because long-term relationships are important to us, and our success depends on your success.
__________________
"Bureaucracy always runs out of control and creates abuses...but without some regulations, people are just going to shit in your meat." --MakoZeroSix
Reply With Quote
  #4  
Old 15 June 2017, 09:27
litepath's Avatar
litepath litepath is online now
Authorized Personnel
 
Join Date: Apr 2009
Location: Ga.
Posts: 2,000
Quote:
Originally Posted by Fubar View Post
This popped up on my Fakebook. Doesn't sit well with me. The web site says nothing about the actual gear. Marketing gimmick? Anyone have experience with ****** or the Hurricane Group?

https://www.crateclub.us/
Why doesn't it sit well with you?
__________________
--- ..- -
Reply With Quote
  #5  
Old 15 June 2017, 10:47
Veritatem Cognoscere's Avatar
Veritatem Cognoscere Veritatem Cognoscere is offline
A Texan in exile
 
Join Date: Dec 2010
Location: New England
Posts: 343
Did y'all scroll down to the bottom of the page and look at who this is from?

Pimps gonna pimp
__________________
Admit nothing, deny everything, make counteraccusations.
Reply With Quote
  #6  
Old 15 June 2017, 12:35
Gray Rhyno's Avatar
Gray Rhyno Gray Rhyno is offline
Authorized Personnel
 
Join Date: Feb 2005
Location: NoVa
Posts: 8,006
Quote:
Originally Posted by KidA View Post
It's for people with too much money on their hands who want new toys.
Drones aren't enough? We were just discussing at work this morning that some Americans have way too much disposable income for stupid shit.

__________________
"The most HSLD stuff ever taught was the basics. So-called 'advanced training' is often no more than the very fluid and expert application of those basic skills." - SOTB
Reply With Quote
  #7  
Old 15 June 2017, 12:44
litepath's Avatar
litepath litepath is online now
Authorized Personnel
 
Join Date: Apr 2009
Location: Ga.
Posts: 2,000
Quote:
Originally Posted by Veritatem Cognoscere View Post
Did y'all scroll down to the bottom of the page and look at who this is from?

Pimps gonna pimp
Yeah, but I don't write/repeat that. . . .(crap) here

Pimp'n is de rigueur . . .which is why I asked de question.
__________________
--- ..- -
Reply With Quote
  #8  
Old 15 June 2017, 13:23
Fubar's Avatar
Fubar Fubar is offline
Been There Done That
 
Join Date: May 2009
Location: South Fork Ranch
Posts: 3,105
Quote:
Originally Posted by litepath View Post
Why doesn't it sit well with you?
It is hyped up bullshit, that's why.

I like your approach. Quiet and professional.
__________________
"The nice thing about Twitter, in the old days when I got attacked it would take me years to get even with somebody, now when Im attacked I can do it instantaneously, and it has a lot of power. You see some genius statements on Twitter. You see some statements coming out which are Ernest Hemingway times two." - The Trumpmeister
Reply With Quote
  #9  
Old 15 June 2017, 14:58
Massgrunt's Avatar
Massgrunt Massgrunt is offline
Violent Social Worker
 
Join Date: Oct 2004
Location: Day shift.
Posts: 11,462
Agree 100%. Hipster consumer immature crap.
__________________
"The real problem was being able to stick it out, to sit in an office under the orders of a wee man in a dark gray suit and look out of the window and recall the bush country, the waving palms, the smell of sweat and cordite, the grunts of the men hauling jeeps over the river crossings, the copper-tasting fears just before the attack, and the wild, cruel joy of being alive afterward. To remember, and then go back to the ledgers and the commuter train, that was impossible. He knew he would eat his heart out if it ever came to that."

- "The Dogs of War" by Frederick Forsyth
Reply With Quote
  #10  
Old 15 June 2017, 22:14
litepath's Avatar
litepath litepath is online now
Authorized Personnel
 
Join Date: Apr 2009
Location: Ga.
Posts: 2,000
Quote:
Originally Posted by Fubar View Post
It is hyped up bullshit, that's why.

I like your approach. Quiet and professional.
Thank you!

I'm louder than I want to be by my own preferences, and quieter than I should be by marketers standards.

The big thing now a days isn't to simply make a living or create something.
Folks like in this Crate thing are par for the course. They don't make a product. And they can't merchandise for shit. So they market. Pretending (within) that they have a consumable via this subscription thing. And of course the hat trick with Marketing is, it doesn't have to be worth a shit, it's just has to convince you that it is. Stuff like this is short lived though unless you've got some really good gear, or a good hook or are willing to spit out the $'s to keep the flow coming with new customers. You'll probably still have to do the latter any-which-way till the end.

It's like opening a new gym and placing all kinds of new "white" workout eq in place and watch the people flock to it. . . until they don't because the newness wore off. Marketers study this stuff. Oh, and they gladly sell this to you to use.

One of our members here has that Josie Wales quote in their sig line: "Don't Piss down my back and tell me it's raining."

Wise words, and I feel better each time I think of it.
__________________
--- ..- -
Reply With Quote
  #11  
Old 16 June 2017, 14:08
x175Ranger's Avatar
x175Ranger x175Ranger is offline
Authorized Personnel
 
Join Date: Dec 2009
Location: Dallas, Texas
Posts: 517
My wife signed me up for this as a x-mas gift...really cool concept but its pretty much garbage. Of the few months I participated, it cost about $60/month and the trinkets were unimpressive. Two crates were really late, for which they apologized, and the last month before I dropped they shipped a (yet another) Navy Seal book written by the founder instead of gear. So they basically took membership dues to boost pre-release book sales. When I explained that a book is not battle-tested tactical gear they assured me I could learn from it and offered me a coupon to their tactical store. (So the solution was for me to spend more money.)

So if you are thinking of doing this my advice is to bust out a couple of twenties each month and light them on fire. One month you can call it a signal fire, the next month you can call it a warming fire, the next you can call it an area light, etc.... you get the picture.
Reply With Quote
  #12  
Old 16 June 2017, 15:07
Sharky's Avatar
Sharky Sharky is offline
Administrator
 
Join Date: Dec 1999
Location: SOCNET
Posts: 17,748
Quote:
Originally Posted by x175Ranger View Post
My wife signed me up for this as a x-mas gift...really cool concept but its pretty much garbage. Of the few months I participated, it cost about $60/month and the trinkets were unimpressive. Two crates were really late, for which they apologized, and the last month before I dropped they shipped a (yet another) Navy Seal book written by the founder instead of gear. So they basically took membership dues to boost pre-release book sales. When I explained that a book is not battle-tested tactical gear they assured me I could learn from it and offered me a coupon to their tactical store. (So the solution was for me to spend more money.)

So if you are thinking of doing this my advice is to bust out a couple of twenties each month and light them on fire. One month you can call it a signal fire, the next month you can call it a warming fire, the next you can call it an area light, etc.... you get the picture.
Pretty much exactly what I figured. No surprise on Murphy and Webb but sucks to see Paronto and Dakota Meyer pimping that shit for them.
__________________
Out of the night that covers me,
Black as the Pit from pole to pole,
I thank whatever gods may be
For my unconquerable soul.
In the fell clutch of circumstance
I have not winced nor cried aloud.
Under the bludgeonings of chance
My head is bloody, but unbowed.
Beyond this place of wrath and tears
Looms but the Horror of the shade
And yet the menace of the years
Finds, and shall find, me unafraid.
It matters not how strait the gate,
How charged with punishments the scroll,
I am the master of my fate
I am the captain of my soul.
-Invictus
Reply With Quote
  #13  
Old 16 June 2017, 16:29
Colonel Flagg Colonel Flagg is offline
Confirmed User
 
Join Date: Oct 2003
Location: New Zealand
Posts: 559
I'm really starting to despise the word "curated".

It's the "new" 5 dollar marketing word that means "we picked junk for maximum profit to sell to suckers".

'Curated" is like Internet herpes.
__________________
"Nobody can get the truth out of me because even I don't know what it is. I keep myself in a constant state of utter confusion."

Colonel Flagg, psychopathic guest star of M.A.S.H.
Reply With Quote
  #14  
Old 19 June 2017, 09:17
HF0311 HF0311 is offline
Confirmed User
 
Join Date: Feb 2012
Location: Maine
Posts: 547
From looking at their adds where they show the contents of the packages and seeing the pricing it looks like a total ripoff. Not to mention it seems like if someone is sending you random gear you will end up with more stuff you don't use then stuff you need or want, so I think the concept is flawed even if it wasn't a scam........ If you read the comments on Facebook and actually look for people that are crate club members you will find that it's about 80-90% negative reviews, stuff ranging from not getting their money worth to waiting several months to get a package.
Reply With Quote
  #15  
Old 19 June 2017, 10:03
litepath's Avatar
litepath litepath is online now
Authorized Personnel
 
Join Date: Apr 2009
Location: Ga.
Posts: 2,000
Quote:
Originally Posted by HF0311 View Post
From looking at their adds where they show the contents of the packages and seeing the pricing it looks like a total ripoff. Not to mention it seems like if someone is sending you random gear you will end up with more stuff you don't use then stuff you need or want, so I think the concept is flawed even if it wasn't a scam........ If you read the comments on Facebook and actually look for people that are crate club members you will find that it's about 80-90% negative reviews, stuff ranging from not getting their money worth to waiting several months to get a package.
Ha. You're breaking the rules there

THAT is one of the first things I always do before I buy sight unseen or company unknown. I go snoop their Social Media. When they don't have a SM page/s, I take that as a warning sign.
Amazing how many times I find similar to you in the comments/reviews.

On a Personal case in point, recent contractor I hired then fired didn't have a FB page to check on. Google reviews and all pointed to stellar work. 200 mi away from the place I needed to have work done. After firing him, I found that they did indeed have a FB page, only it was an INVITE only Group page; controlling the potential for negative reviews in the open.

Lesson learned, Snoop more!
__________________
--- ..- -
Reply With Quote
  #16  
Old 19 June 2017, 17:27
Jimbo's Avatar
Jimbo Jimbo is offline
Scoundrel
 
Join Date: Nov 2001
Location: inside your OODA loop
Posts: 5,918
http://socnet.com/showpost.php?p=105...8&postcount=10
__________________

It's not a good idea to allow an unknown enemy force to attack your compound. Ever, really. -MixedLoad

"When the going gets weird, the weird turn pro." -HST

Secrets don't sleep til they're took to the grave. -BMTH
Reply With Quote
  #17  
Old 19 June 2017, 17:46
Stretch Stretch is offline
The atomic zit
 
Join Date: Dec 2008
Location: Capital of the Old North State
Posts: 2,437
Quote:
Originally Posted by Jimbo View Post
So that's where he went... :D
Reply With Quote
  #18  
Old 19 June 2017, 17:53
chokeu2's Avatar
chokeu2 chokeu2 is offline
Voodoo guru
 
Join Date: Sep 2002
Location: Atlanta
Posts: 2,332
Just for fun, some of you should tell Webb what you think of this. He's become so fucking arrogant (as if he wasn't before), he will waste no time in telling you that you aren't shit because you aren't "x".

Damn sure sad to see that Puranto and Meyer schlepping.... But not sad seeing that they're having to compete on social media with every other cool guy that's working the social media angle.
__________________
Latus iustus inferni ,Latus mallum coeli
Donum diaboli, Constatia angeli
Reply With Quote
  #19  
Old 19 June 2017, 21:03
Gray Rhyno's Avatar
Gray Rhyno Gray Rhyno is offline
Authorized Personnel
 
Join Date: Feb 2005
Location: NoVa
Posts: 8,006
Am I missing something? I can't find any way on their website to see what's in each crate before you buy it. Are you buying a mystery box, not knowing what the contents will be? Is the customer expected to just trust that they are getting their money's worth?
__________________
"The most HSLD stuff ever taught was the basics. So-called 'advanced training' is often no more than the very fluid and expert application of those basic skills." - SOTB
Reply With Quote
Reply

Thread Tools
Display Modes

Our new posting rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off



All times are GMT -4. The time now is 21:44.
Powered by vBulletin® Version 3.8.3
Copyright ©2000 - 2017, Jelsoft Enterprises Ltd.
Socnet.com All Rights Reserved
SOCNET